Three formats. One easy summer assortment.
A curated drop of premium cashmere blend half scarves, signature neckerchiefs, and silk-blend kimonos — the three formats moving fastest through boutique, resort, museum, and gift-store assortments this season.
Why this assortment works on the floor:
-
Three tiers, one display. Neckerchiefs at $12–$15 wholesale, cashmere blend half scarves at $25 wholesale, and kimonos as the elevated centerpiece give you a giftable entry tier, an impulse mid-tier, and a statement upsell on the same focal table.
-
Built for visual merchandising. Print-rich neckerchiefs and color-blocked half scarves stage cleanly on tables, tied to handbags, or knotted on dress forms. Kimonos open the display vertically — draped on a mannequin, hung on a rack endcap, or layered over a swimsuit form for instant resort styling. The trio reads as a complete styling story from across the room.
-
Broad seasonal runway. A summer-travel and resort hook that extends naturally into fall layering and holiday gifting. One assortment, three sell-through windows.
-
Proven repeat behavior. All three categories show strong sell-through and consistent reorder velocity across boutique, resort, and museum store accounts. Kimonos in particular drive higher AOV when staged alongside the smaller formats.
-
Effortless add-on at checkout — and a reason to come back. Neckerchiefs and half scarves are the impulse pickup that lifts AOV without slowing the line. The kimono is the piece a customer comes back for after she's worn the scarf to brunch and decided she wants the matching cover-up.
The merchandising read: stage the kimono as the visual anchor — mannequin, rack endcap, or window. Stack the cashmere blend half scarves where customers shop accessories or gifts. Place the neckerchiefs at the register, on the focal table, or alongside handbags and apparel. Three formats, one cohesive story, three reasons to walk over.
